Services
SEO that competes for the searches your buyers actually run.
Technical foundations, architecture, on-page work and the pages that win commercial queries. Measured against a query set you agree to before we start.
What it is
SEO is the work of making a website findable, readable and relevant enough that a search engine ranks it for the questions your buyers type. It covers three things that fail independently: whether a crawler can reach and understand your pages, whether your architecture puts the commercial pages where they can be found, and whether anything you own actually answers the query.
Why it matters
Search still starts most buying research. The positions that win are decided on factors you control, and most sites lose them structurally rather than competitively: pages a crawler cannot reach, titles that describe the company instead of the search, internal links that never point at what matters.
What we do
- Technical SEO: crawlability, indexation, site speed and Core Web Vitals
- Keyword research against real buying intent, not search volume alone
- Information architecture and internal linking
- On-page optimization and structured data
- Commercial landing pages, category pages and comparison pages
- Digital PR and authority building, where rankings turn on external signals
What we measure
- Observed position for an agreed query set, under recorded conditions
- Share of those queries where you appear at all
- Indexation and crawl health over time
- Which pages earn the positions, and which never do
What an engagement involves
Most SEO work starts with an audit that sets the baseline, moves into a fixing and building phase, then continues as ongoing work while the results are tracked. The technical fixes usually come first because everything else depends on them.
Common questions
Questions
- How long does SEO take to work?
- Technical fixes can change indexation within weeks. Ranking movement on competitive commercial queries usually takes months, and depends on how much authority the site already has. We report observed positions weekly so the direction is visible long before the outcome is.
- Do you guarantee rankings?
- No, and neither can anyone else. A search engine's ranking is not a number we control. What we do control is whether your site is technically sound, correctly structured, and actually answers the queries your buyers run, and we report the observed positions against a query set frozen before the work starts.
- Is SEO still worth it if AI is answering questions directly?
- Yes, and for two reasons. Traditional results still drive a large share of discovery. And the pages that rank well are frequently the same pages AI systems draw from when composing an answer, so the technical and content work compounds across both channels.
Related services
See what Google and AI already say about you.
We check your visibility across search and the assistants we cover, and show you where you are found, where you are missing, and which sources the answers are built from.